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Wayne Messick's Articles

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Do You Call Yourself A Leader? Do Your People Call You THEIR Leader? Leaders, in order to be effective, must inspire confidence in order to have followers. Unless leaders have followers they aren't leading anybody are they? Effective leaders are those who inspire confidence in their followers because they consistently lead them and the organization in the right direction. Succession Planning And Business Organization A succession and estate planning lawyer told me a long time ago that "businesses are organized the way they were organized." This succession and estate planning lawyer had been working with successful business owners and farmers for over two decades by then. I was young and didn't understand what he meant... We Can't Talk Here! Here is a business successor who defines the expression "the man in the middle." Literally working between his dad and his uncle - separated by a glass and metal partition - for the past decade he has heard and seen a lot about what they will not talk to him about. How Much is Workplace Conflict Costing Your Company? Instead of giving up and living with the conflict, even if it is just the nagging continual low grade stress caused by continual friction - stop and consider that you and everyone around you will be living the rest of their lives in the future you are creating today. What's the Formula For a Successful Career as a Business Advisor? I expect that you are already successful at what you are now doing, I hope you are because it will help you to recognize the truth of what constitutes the formula for creating a successful career, because you already know it intuitively. Business coaches: Niche By Topic Not Industry Wouldn't it be smart of him if he could market himself to the widest possible audience of people known to need the service he was providing? Rather than simply be known as the best process engineering consultant in the auto industry he would become known as the best process engineering consultant in the entire manufacturing sector. Over 300 Life Insurance Articles: How Much? What Kind? and Why? How much and what kind of life insurance do you need? What is right for you today? How can you figure that out on your own - so you won't fall prey to sales people who are better prepared at selling what they have than you are at buying what you need? Company Profile: "Just Bagels" is Not Just Bagels, it's Big Business! After hearing first hand the story of Just Bagels as recounted by one of the founders, Clifford Nordguist, I will never again think of my daily breakfast as, "just bagels." Britney Spears, General Hospital, and Ben Matlock: Understanding Psychographic Marketing From start-up to exit strategy, companies follow a predictable development path. Is Workplace Conflict Destructive or Creative? Whenever you work with people, conflict is inevitable. The tension created by daily conflict either results in wasted time, decreased productivity, and poor decisions or the sort of internal competition that pushes each individual to do their best, if for no other reason that convince their coworkers that they can do it. AD:Tech The 10th Annual is Over. What Was In It For Main Street? There were over two dozen break-out sessions during the 2 1/2 days and we did our best to cover them. The panels in each session were made up of marque companies like CNN, AOL, and Frito Lay as well as one person entrepreneurs and everything in between. As always there were actionable strategies from every quarter. Winter Time is Meeting Time: Find Next Years's Clients Where They Congregate! For those of you who are serious about maximizing your effectiveness as an advisor to business owners (more money, client confidence, and enhanced self-image), here is everything you need to know. Identify Your Ideal Clients and How To Reach Them If you expect to succeed as a professional solution provider - coach, consultant, etc., you first have to last. Just last long enough and you'll be the only person who got started when you did, who is still around. Woman Owned Company is Covering Los Angeles and Beyond Nathan Kimmel´s business began in his garage and grew through hard work and a reputation for quality. His spirit of entrepreneurship, and his simple philosophy of how to do business, live on in his daughter Carol, who has taken this family business out of the garage and into cyberspace. 21st Century Leadership Empowers Leaders at Every Level Historically a new-hire moved from learning the required tasks of their particular job to eventually understanding the goals, strengths, and weaknesses of the business in an orderly way - often having as much to do with their getting older as with their getting better, smarter, or more capable. Wanted! Success Stories From Main Street The sweet taste of success! Blair Candy Company, a third generation family business, has taken their company from Altoona to Fargo - through cyberspace. How Can a Drug Store Founded in 1838 Survive in The 21st.Century? The story of Bigelow Apothecaries is both a fascinating piece of New York nostalgia, and a demonstration of the importance of change in business. A Business Owner Asks, "How Do We Get to Disney World? "Let's go to Disney World!" is the shout heard by millions of parents each year. "But how we get there?" parents often cry a few weeks before the trip. Planning for the long-range success of your business can be boiled down to the same three step exercise you use to map out your trip to see Mickey. Junior's Cheesecakes, From Brooklyn to San Francisco Through Cyberspace Junior's, The World's Most Fabulous Cheesecake, is a household name in New York City. For over 50 years, they have been selling its desserts from its flagship store in downtown Brooklyn, and recently in Manhattan's Grand Central Station. True connoisseurs can also get a piece of the action even if they're far from the Big Apple. You Can't Sell Antique Appliances on The Internet, Can You? When John Jowers went to work at his father's appliance company, he never thought it would lead to a sideline business restoring antique refrigerators. But now their "cool" appliances are doing a hot business on the web. Not With MY Money You're Aren't! Millions and millions of dollars have been spent by advertisers, exhorting businesses to get web sites. During the dot-com boom, the media jumped on the Internet bandwagon as well. And there are success stories. Yet fewer than half of the businesses up and down Main Street have taken their advice seriously. Why not? The answer will surprise you - until you think about it. Heather's Tips for Optimizing Your Web Site's Positioning Successful search engine copywriting weaves words your prospects use in a search to find your products and services into your Web page copy, meshing customer searching behavior with persuasive, informative prose. Search Engine Strategies, the Event The Search Engine Strategies event provided us with fodder for a series of articles to help business owners increase their market share, extend their marketing reach, and dramatically expand their geographical reach into new sources and new markets. Search engine optimization allows a company's web site to defeat time and distance to maximize the company's potential. You're The Expert, You Fire Him! Family businesses are always a challenge. Despite our best intentions, baser emotions often rear their ugly heads, distracting us from what's truly important. One of those emotions is entitlement. In this article, I'm sharing a story about one family and their struggle with entitlement in their business.

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