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Christine Gierer's Articles in Small Business

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  • Handcrafted Jewelry Business Savvy: The All-Important Mailing List
    Selling handcrafted jewelry is a competitive business in a relatively saturated market, so how do you make yourself stand out from the sea of other jewelry makers? One great marketing strategy is to have a mailing list and to actively send out mailings. This article discusses 9 great reasons every business should be using a mailing list.
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